MSP Marketing Agency Comparison
Fox & Crow Group sells MSP sales process software, sales training and fractional sales management. xpandly delivers qualified demand from 2.2M proprietary data points, with $40M+ published MSP client revenue and live performance dashboards.
Talk to xpandlyAt a glance
Choose xpandly if you need qualified demand delivered: a data-led pipeline program with $40M+ published MSP client revenue, 2,000+ Microsoft Copilot leads, and live dashboards. Choose Fox & Crow Group if you need to build the sales function: MSP sales training, AI call auditing, CRM and fractional sales leadership. One sells demand. The other sells the system that works it.
Proprietary data platform
xpandly's in-house intelligence platform covers 2.2 million data points across UK and US IT markets. Most agencies buy the same third-party lists as your competitors.
Published revenue results
We publish the actual revenue numbers our programs have delivered: $40M+ for MSP clients. Ask any other MSP marketing agency for theirs.
IT channel leadership
Founded and run by IT channel executives. We are not a generalist agency that added MSPs to a client list. This is all we do.
Side-by-side comparison
Every claim below is backed by our results, our data, and our leadership team. We publish what others do not.
Capability
Fox & Crow Group
Proven MSP revenue growth delivered to clients
Proprietary first-party data set powering targeting
Microsoft Copilot lead generation track record
Real-time performance dashboards for clients
MSP sales process software and training (LMS, call audit, CRM)
Fractional sales leadership and hiring support
Programs for vendors and distributors as well as MSPs
Fox & Crow Group
Proven MSP revenue growth delivered to clients
Proprietary first-party data set powering targeting
Microsoft Copilot lead generation track record
Real-time performance dashboards for clients
MSP sales process software and training (LMS, call audit, CRM)
Fractional sales leadership and hiring support
Programs for vendors and distributors as well as MSPs
Why the difference matters
Demand from data, not from your reps
Results you can check before you buy
Priced and scoped in the open
Frequently asked questions
Partly. xpandly replaces the demand side: a data-led pipeline program delivering qualified leads with published results. Fox & Crow Group sells the sales system: software, training and fractional sales management. An MSP could run both, but they solve different problems.
Fox & Crow Group sells MSP sales process software plus consultancy. The platform includes a 37-course sales training LMS, CRM activity tracking, an AI call audit engine and pipeline reporting. Higher tiers add recruiting and fractional sales leadership. Instinct, its data product, serves IT channel vendors.
Pricing, no. Fox & Crow Group names five access tiers but lists no prices, contract terms or guarantee. Results, partly: it publishes five named case studies and testimonials, but no aggregate client revenue or lead total. xpandly publishes $40M+ client revenue and 2,000+ Copilot leads.
Choose xpandly if the gap is demand: you need qualified leads, targeting data and pipeline visibility from a partner with published results. Choose Fox & Crow Group if the gap is sales execution: you need to train reps, audit calls, run a CRM or hire sales leadership.
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