xpandly

    MSP Marketing Agency Comparison

    xpandly vs Fox & Crow Group.

    Back to MSP Marketing Agencies

    Fox & Crow Group sells MSP sales process software, sales training and fractional sales management. xpandly delivers qualified demand from 2.2M proprietary data points, with $40M+ published MSP client revenue and live performance dashboards.

    Talk to xpandly

    At a glance

    Choose xpandly if you need qualified demand delivered: a data-led pipeline program with $40M+ published MSP client revenue, 2,000+ Microsoft Copilot leads, and live dashboards. Choose Fox & Crow Group if you need to build the sales function: MSP sales training, AI call auditing, CRM and fractional sales leadership. One sells demand. The other sells the system that works it.

    Proprietary data platform

    xpandly's in-house intelligence platform covers 2.2 million data points across UK and US IT markets. Most agencies buy the same third-party lists as your competitors.

    Published revenue results

    We publish the actual revenue numbers our programs have delivered: $40M+ for MSP clients. Ask any other MSP marketing agency for theirs.

    IT channel leadership

    Founded and run by IT channel executives. We are not a generalist agency that added MSPs to a client list. This is all we do.

    Side-by-side comparison

    How xpandly compares to Fox & Crow Group.

    Every claim below is backed by our results, our data, and our leadership team. We publish what others do not.

    xpandly

    Fox & Crow Group

    Proven MSP revenue growth delivered to clients

    $40M+ published
    No comparable figure published

    Proprietary first-party data set powering targeting

    2.2M+ data points
    Instinct, vendor-facing only

    Microsoft Copilot lead generation track record

    2,000+ leads delivered
    Not published

    Real-time performance dashboards for clients

    Live public dashboardsView dashboard
    Client dashboards, not public

    MSP sales process software and training (LMS, call audit, CRM)

    Not offered
    37-course LMS, AI call audit, CRM

    Fractional sales leadership and hiring support

    Not offered
    Offered in higher tiers

    Programs for vendors and distributors as well as MSPs

    Core audiences
    Instinct data product only

    Why the difference matters

    Where xpandly is the better fit.

    Demand from data, not from your reps

    • 2.2 million verified data points across demographics, firmographics, intent and behavioral signals.
    • Targeting by Microsoft licensing tier, company headcount and estimated IT and MSP spend.
    • First lead delivered within 5 days on the US launch offer.

    Results you can check before you buy

    • $40M+ published revenue delivered to MSP clients.
    • 2,000+ qualified Microsoft Copilot leads delivered, with an example lead you can inspect.
    • A live public performance dashboard. Fox & Crow Group publishes case studies but no comparable client revenue total, and its dashboards sit inside the client platform.

    Priced and scoped in the open

    • $2,000/month US launch offer with 20 qualified decision-maker leads guaranteed in 60 days.
    • Fox & Crow Group names five access tiers and publishes no prices, contract terms or guarantee.
    • MSPs, technology vendors and distributors served by one partner. Fox & Crow Group serves vendors only through the Instinct data product.

    Frequently asked questions

    Comparing xpandly and Fox & Crow Group.

    Is xpandly an alternative to Fox & Crow Group?+

    Partly. xpandly replaces the demand side: a data-led pipeline program delivering qualified leads with published results. Fox & Crow Group sells the sales system: software, training and fractional sales management. An MSP could run both, but they solve different problems.

    What does Fox & Crow Group sell?+

    Fox & Crow Group sells MSP sales process software plus consultancy. The platform includes a 37-course sales training LMS, CRM activity tracking, an AI call audit engine and pipeline reporting. Higher tiers add recruiting and fractional sales leadership. Instinct, its data product, serves IT channel vendors.

    Does Fox & Crow Group publish pricing or results?+

    Pricing, no. Fox & Crow Group names five access tiers but lists no prices, contract terms or guarantee. Results, partly: it publishes five named case studies and testimonials, but no aggregate client revenue or lead total. xpandly publishes $40M+ client revenue and 2,000+ Copilot leads.

    Which should an MSP choose, xpandly or Fox & Crow Group?+

    Choose xpandly if the gap is demand: you need qualified leads, targeting data and pipeline visibility from a partner with published results. Choose Fox & Crow Group if the gap is sales execution: you need to train reps, audit calls, run a CRM or hire sales leadership.

    Get in touch

    Have the sales system but not the pipeline?

    Book a 30-minute scoping call. No pitch deck. No fluff.

    View live performance dashboard

    Get in touch

    Book a 30-minute scoping call.

    No pitch deck. No fluff. Just a direct conversation about your pipeline.

    We will be in touch within one business day.