xpandly
    Qualified IT
    pipeline,

    built on our own
    data platform.

    Go-to-market services for the IT channel, with the first qualified leads within 5 days of launch.

    Talk to xpandly

    Trusted by the leading names in the IT industry

    Microsoft
    TD SYNNEX
    ALSO
    Palo Alto Networks
    Broadcom
    Zoom
    RingCentral
    Acronis
    Datto
    8x8
    Jigsaw24
    AvePoint
    boxxe
    Microsoft
    TD SYNNEX
    ALSO
    Palo Alto Networks
    Broadcom
    Zoom
    RingCentral
    Acronis
    Datto
    8x8
    Jigsaw24
    AvePoint
    boxxe

    xpandly in numbers

    The numbers we publish.

    We publish the figures below with their qualifiers. Two dashboards are public, one for agency performance and one for Microsoft Copilot, so you can check the numbers yourself.

    View the live dashboard
    2.2M+

    Verified data points

    Across four signal types

    £125M+

    Qualified pipeline created

    For clients to date

    60+

    Technology leaders

    Vendors and channel partners

    15+ yrs

    IT channel experience

    Across the team

    Lead delivery

    0+

    Qualified Microsoft Copilot leads delivered. A qualified lead is a verified decision-maker who is evaluating now, delivered with the buying trigger, the stakeholder map, and the intent history.

    Month 1Month 12

    Speed to pipeline

    5days

    From program launch to the first qualified leads in your pipeline, synced to HubSpot, Salesforce, or Dynamics 365.

    Day 1
    Day 2
    Day 3
    Day 4
    Day 5

    What we do

    Go-to-market services for the IT channel.

    All services
    01

    Go-To-Market Strategy

    Ideal customer profile (ICP), messaging, and channel mix.

    02

    Growth Marketing

    Month-on-month demand generation for IT vendors.

    03

    Sales and Marketing Automation

    Lead nurture, lead scoring, and pipeline reporting in your CRM.

    04

    IT Marketing Campaigns

    Campaigns across LinkedIn, email, outbound, and programmatic.

    05

    Microsoft Copilot Lead Generation

    First qualified leads within 5 days of launch.

    06

    MSP Lead Generation

    Accounts in market for a new managed service provider.

    07

    Market Research

    Market sizing, buyer research, and competitor mapping.

    08

    PR and Thought Leadership

    Coverage in the IT and business press, plus speaking slots.

    09

    LinkedIn Pay-Per-Click Advertising

    LinkedIn ads written for IT buyers and aimed at your ICP.

    Powered by data

    2.2M+

    Verified data points across four signal types. Every program runs on our proprietary data platform, which machine-learning models maintain and update daily.

    DemographicFirmographicIntentBehavioral
    Explore the data platform

    Book a scoping call

    Tell us what your pipeline needs to do next quarter. You will hear back within one business day.

    Talk to xpandly

    Why xpandly

    Why an IT-only agency.

    We work with three kinds of business: technology vendors, distributors, and managed service providers (MSPs). Two practice areas run across all three: channel marketing and cybersecurity marketing.

    About xpandly
    01Sector focus

    IT-specialist, not generalist

    You should not have to teach your agency the channel. The briefing starts at your ICP and your service lines, not at what a distributor does.

    02End-to-end

    A dedicated program manager

    You will not be handed to juniors after the scoping call. A dedicated program manager runs your program for the term and reports to you on qualified leads and pipeline, not on impressions.

    03Results first

    First qualified leads within 5 days

    You will not wait a quarter for the first lead either. The first qualified leads arrive within 5 days of launch, and most programs launch inside 30 days.

    Deep IT expertise. Delivered by people who've lived it.

    Our team brings real-world experience from inside the IT channel, understanding the buyer, the partner, and the vendor perspective.

    See our expertise

    Our work

    Published results from IT channel programs.

    Explore our work

    Microsoft Copilot

    First qualified leads within 5 days of launch.

    We find the IT decision-makers evaluating Microsoft Copilot now and hand them to your sales team as qualified leads within 5 days of launch. Each lead carries the budget, the timeline, and the intent signals behind the inquiry, such as a pricing page visit.

    5 daysto the first qualified leads
    2,000+qualified Microsoft Copilot leads delivered
    20+leads per 8-week campaign

    Start here

    Start with the pipeline.

    Tell us what your pipeline needs to do next quarter. We will tell you plainly whether we can fill the gap, what it would involve, and whether we are the right partner. You will hear back within one business day.

    Response within one business day
    No commitment required
    A plain answer on fit, including no
    Prefer to talk first?Talk to xpandly