184 qualified Microsoft Copilot leads in 90 days

Nexus Channel Partners

Snapshot

About this engagement

Nexus Channel Partners, a UK Microsoft channel partner, is the published client on this Microsoft Copilot Lead Generation program. A qualified lead is a verified decision-maker who is evaluating now, delivered with the buying trigger, the stakeholder map, and the intent history. Microsoft Copilot Lead Generation runs in four published stages, and leads reach the client's sales team qualified on budget, authority, need, and timeline (BANT). The published result is 184 qualified Microsoft Copilot leads in 90 days, with the first within 5 days of launch. The partner's sales team converted 31 into active sales opportunities, and Nexus extended the program by six months after the first 90 days.

Challenge

What we were asked to solve

The program answers one question for a Microsoft channel partner: which decision-makers are evaluating Microsoft Copilot now, and which of them a sales team can call this quarter. No constraint is published for this engagement, so none is stated here.

Solution

How we approached it

Microsoft Copilot Lead Generation runs in four published stages. The program covers the buying committee rather than one contact, with role-specific messaging for IT, finance, operations, and compliance.

Nexus extended the program by six months after the first 90 days. A dedicated program manager stays with a program for its term.

Results

The numbers that tell the story

184qualified leads in 90 days

31converted to opportunities

5 daysto first qualified lead

Why us?

Why clients choose xpandly

Built on verified data

Every program targets from the data platform: 2.2 million verified data points across demographic, firmographic, intent, and behavioral datasets, updated daily.

Four published results

Each case study names the client, the service, and the published result, from 184 qualified Microsoft Copilot leads in 90 days to 57% lower cost per lead on LinkedIn.

What qualified means

A qualified lead is a verified decision-maker who is evaluating now, delivered with the buying trigger, the stakeholder map, and the intent history. Each one reaches your sales team in that form.

A published guarantee

The xpandly guarantee covers Microsoft Copilot leads. The Microsoft Copilot Lead Generation program page states its number, its window, and its remedy in full.

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