IT Marketing. That actually works.
IT Marketing campaigns that cut through the noise and actually make an impact.
- Thematic Campaigns
- Targeted Distribution
- LinkedIn Optimization
What you get with our IT Marketing campaigns.
Successful marketing campaigns are coherent and thematic. We keep on top of industry trends to ensure your campaigns hit the spot, every time.
15 Assets Per Month
We’ll craft engaging assets like downloadable material, email campaigns, social media content and insightful articles, all geared to increase brand awareness.
Themed Campaigns
To ensure consistency and relevance, we make sure that every month you focus on a particular theme that addresses a specific problem you can solve.
Targeted Distribution
We’ll make sure to distribute your campaigns in a targeted way to your specific ideal customer profile, whether it’s an email list, social media profile or mailout.
Lead Capture Funnels
You’ll get a lead funnel for every campaign we create, so that your prospects are taken on a smooth and coherent content journey.
We let our numbers do the talking.
Our analytical data-driven approach means we have marketing and lead generation down to a fine art. Our numbers represent the scientific methods we adopt to get the best results for our clients.
Sales Opportunities Created
Closed Won
Ave. Leads Per Engagement
Ave. Days to First Lead
What are thematic IT Marketing campaigns?
A thematic IT marketing campaign is a focused, story-led approach built around a central idea or message that connects with your target audience. It unites all marketing channels (social media, email, content, and advertising) under one consistent theme to strengthen brand recognition and engagement.
What is the difference between Marketing and Lead Generation?
An IT marketing campaign builds brand awareness, drives engagement, and communicates your value across a broad audience, while a lead generation campaign focuses specifically on capturing qualified prospects ready to enter your sales funnel.
At xpandly, we bridge both: marketing fuels awareness, and lead generation delivers measurable sales outcomes.
Will I get leads from running an IT Marketing campaign?
Yes, although leads may take longer to generate. This is because marketing campaigns aim to tell a story over a longer time horizon, enhancing your profile, visibility, and authority.
What makes xpandly IT Marketing campaigns different?
Our campaigns are laser-focused on specific pain points. So, rather than running a general cybersecurity campaign, for instance, which is a vast subject, we’ll craft a campaign on current real-world challenges businesses face when it comes to cybersecurity.
Frequently Asked Questions.
Have more questions? Feel free to contact a member of our experienced team.